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Topic: “Virtual influencers” transform the way brands think and advertise. (Read 1833 times) previous topic - next topic

“Virtual influencers” transform the way brands think and advertise.




Over the years We cannot deny that Before we ทดลองเล่นสล็อต x decide to buy this brand. Choose to walk into this shop. or choose to eat at this restaurant Factors that affect our decisions Part of this is because we have opened a “review” to read/see before. If the overview of reviews says that this brand, this store, this stuff is good, then we tend to follow those things according to what the reviews say. But if the overall review of the review says it's not good, not okay, don't try it, it's likely that we will believe it. and did not go in and try it myself This is the influence of “reviews” that have a huge impact on consumer choice.



When reviews influence consumer decisions The person responsible for the review also plays a huge role. This is another point that cannot be denied as well. “Influencers” play an important role in driving businesses through social media. And it is another important part in consumer decision making.

However, in today's world, it's not just humans who can review things or advertise things because "robots" can do it too. Life does not have a heart, can work "like" humans, even if we use people like us to control the background.

Become another world that opens opportunities for brands.

 The “virtual world” (Metaverse) has become another world that allows brands to actively market, organize campaigns or activities to promote their businesses. including the latest to see new campaigns First time in life insurance business "Thai Life Insurance" joins hands with Virtual Influencer to offer online insurance Create a new experience for consumers Connect to a virtual world that can reach customers more closely.

The new movement of "Thai Life Insurance", which joins hands with Virtual Influencer to open a new experience in introducing products. By offering online insurance in a virtual world (Metaverse) communicated through a virtual world influencer named “@Ai_Ailynn” that talks and interacts with the new generation, which is the main target group. through a variety of content both inspiring Perspectives, ideas or activities, ready to offer online insurance that matches the digital lifestyle with direct access to the point

This is an idea of ​​bringing trends from the new world. and integrates perfectly with the brand reflecting the modern image of "Thai Life Insurance" that is ready to move with every changing lifestyle The introduction of modern technology innovations brings benefits to both companies and insurance buyers. Both facilitating, saving time, reducing costs, reducing errors. and more importantly Help insurance buyers choose the insurance that best suits their needs and assess their risks. including payment through various channels

“Virtual” influencers may one day take the jobs of real people.

As there have been many articles discussing the future that "AI" will take over human work. to this day It's closer than you think. and developed too quickly that it was almost unpredictable Who would have thought that product reviews or product advertisements are often necessary to create specialized content for reviews? with the human brain and mind Influencers in the virtual world can do the same. Plus, the growth trend is not coming to play with because at present Many brands are using this trend to communicate with netizens who are their product's target audience.


Re: “Virtual influencers” transform the way brands think and advertise.

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Re: “Virtual influencers” transform the way brands think and advertise.

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